Due to rapid expansion, we are now looking for a Digital Marketing Executive.
Responsible for creating, executing and optimizing digital marketing initiatives
Using both paid and unpaid channels (including Linkedin, corporate website, google ads, email campaigns, event sponsorship etc) to build brand awareness, generate ecommerce sales and qualified leads.
Monitor and report on web traffic and source analytics against KPIs.
Create and execute SEO strategies to increase organic traffic.
Work with internal and external stakeholders and suppliers to drive successful execution of the marketing campaigns.
Monthly measurement, reporting and analysis of digital marketing initiatives (including website performance) utilizing Google Analytics and other tools.
Monitor and analyse engagement and lead conversion via various channels and make appropriate changes to maximise marketing results and better return on advertising spend.
Work with internal teams to conceptualize, copywrite & produce presentation materials and marketing collaterals.
Research advertising trends, competitors’ pricing and products and analyse their digital campaigns for best practices.
Stay updated with the latest best practices and technologies. Brainstorm and collaborate with internal teams on new ideas and tactics to achieve better marketing results.
Other ad-hoc duties as assigned
- • Proficient in content creation, strategy, Google Analytics, email marketing, and digital advertising.
- • Creative, strategic and able to be flexible when necessary.
- • Good eye for identifying trends through data and improvise digital marketing campaigns accordingly.
- • Attention to details, logical and methological.
- • Good communication skills, and organised.
To apply please email firstname.lastname@example.org
We regret that only shortlisted candidates will be contacted.